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BioShock franchise still "really important”

01/06/2015 09:57:01

"It's a really important franchise for us." has said 2K Games.

 

Even though no new BioShock games have been announced, the franchise remains "really important" to publisher 2K Games, parent company Take-Two Interactive CEO Strauss Zelnick said a few days ago.

 

Speaking during the Technology, Media, & Telecom Conference in New York, Zelnick revealed that the BioShock franchise in all has sold more than 25 million copies. BioShock Infinite alone, he said, has sold 11 million copies.

 

"It's a really important intellectual property for the company," Zelnick said. "And while I don't have any announcements to make, yes, it's a really important franchise for us."

 

Development on the BioShock franchise going forward will be handled by 2K Marin. A year ago this month, Zelnick said during a presentation that he thinks BioShock series still has a lot of room to grow--creatively and commercially.

 

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